Your own likeness as an avatar
The avatar, also described as a digital human, was developed as a "Soul-Machines" creation. The company specialises in developing “lifelike, emotionally responsive digital people with personality and character” that are intended to respond empathetically to the person opposite them. In the future, your avatar could not only help you buy a new car but also act as a digital assistant. "My Avatar" could then help plan every part of our lives, such as finding a suitable holiday destination and transport for the different people travelling there. The future appears within reach if “an independently learning, emotionally intelligent digital avatar” can bring about a paradigm shift in the service landscape.